"The essence of strategy is choosing what not to do."Michael E. Porter
Our Methodology
Developing a Strategy is not an Art or “good sense”, but a mix of Analysis, Tools, Market knowledge and Business acumen, everything wisely mixed with state-of-the art Methodology. Every single step of a Business Plan or a strategic analysis incapsulates an incredible amount of analysis details and reason-why deductions. The final result? A go-to-market strategy or a honest suggestion to give-up before losing time and resources in infeasible projects.
1. ANALYSIS
It may be via the 3C model of Kenichi Ohmae or through Michael Porter's models, certainly we know how to deeply analyse where you srat from
2. PLANNING
SWOT development and Strategic Guidelines design are not a common approach in too young Digital Agencies. And this is a quite critical missing point...
3. EXECUTION
It's driven by planning: Waterfall, Agile or Hybrid system, we understand since day 1 what is the model of Project Management that fits your organization and resources
4. FINE TUNING
KPIs: it's all in the numbers, and we know how t oread them and transform data in real-life decisions.
It’s a long path, full of question marks and difficulties, but we’ve done it many times, so we know the right way, the hidden traps, the “too easy” shortcuts, the pitfalls and the “too early” exaltation… Let us drive you into the complexity of eStrategy, because it’s not only a matter of Strategy, it’s also a matter of “everyday” changing technologies.
Is this a problem or an opportunity? Both: it’s a problem if you stay behind or under evaluate the speed of evolution, it’s an opportunity if you’ll be able to leverage what is good and discard what is unusefull.
Why choosing some Consulting from us?
BECAUSE WE TRANSFORM THIS:
INTO THIS:
AVAILABLE OUTPUTS
Planning of the resources needed to draw a formal and reliable eBusiness Plan
Selection of the best fitting eCommerce platform (functionalities and pricing plan), add-on and apps to add for the specific vertical market and company identity, specific Social Networks to leverage
Development of detailed Cash Flow analysis with sustainability check (includes all eCommerce hidden costs, like payment channels, expected return rates and refunds, standard additional apps costs)
Price positioning (Top-down and Bottom-up methods with competitive price reporting (2-5 competitors)
Extended List of DOs/DON’Ts by Digital platform (eComm, Socials, eMail, Ads)
First planning about Digital Ads (paid traffic) and Social Marketing (organic traffic) promotional & awareness strategy (retargeting/similar audiences not included)
Interested to plan your digital journey?Contact us:
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GrowthOutfitter already some time ago published a short but very inspiring article. Drinking my early morning coffe it was a pleasure to find back a critical